Ross Valley Sanitary District, California
The Ardurra team works with Ross Valley Sanitary District (RVSD), located in Marin County, to implement communications and public outreach strategies that inform and educate customers about how their wastewater services are provided. As part of this work, Ardurra also manages all communications for the agency’s ongoing Capital Improvement Program (CIP) projects and other RVSD initiatives and projects as needed.
Our communication team members began working with RVSD more than seven years ago with a different firm to conduct the “360 for RVSD” community survey to gauge stakeholders’ awareness and understanding of RVSD services and community presence, as well as issues of concern and topics of interest. Using the results of the survey, our community relations team developed and continues to implement a strategic communication plan that includes key communication goals, messages, strategies and tactics.
The tactics we employ include collateral materials creation, a monthly GM Bulletin newsletter, sewer rate increase information, smoke testing resources and CIP construction notices/advisories. We also manage media relations, special events, print advertising, door-to-door notifications, workshop planning, presentations and more.
Our efforts and consistent services continue to support RVSD’s goal of protecting public health and the environment by reducing the risk of sewer overflows. Learn more and view many of our work efforts at www.rvsd.org.